The “hidden” cost of buying online

Buying online

Buying online certainly has it’s advantages, but when it comes to certain products the disadvantages and risks outweigh the benefits. Cameras, lenses and the likes fall under this umbrella. There are several reasons for you to be extra careful with the parting of your money online. Mainly, the major risk is associated with products known as ‘grey imports’. If you are not familiar with the term, grey imports are products which were imported into our region, but were not meant to be sold in our region. To give you an example, a camera made for the US market imported into Malta … Read the full article

Why my Instagram photos ROCK

Instagram photos

Instagram is a funny little platform. It is designed for one to upload photos solely via mobile, yet the platform favours photos of a certain standard. The best-performing Instagrammers have feeds curated to perfection. Certainly, there is little mobile phone photography going on over there! When it comes to my Instagram feed, I myself use my mobile phone sparingly. To be precise, I only use it on the very rare occasions when I do not have my camera in my bag. So, why do I use my camera, and not my phone? I have the Apple iPhone 6 Plus, which … Read the full article

Chroma Optimizer

Chroma Optimizer

Inkjet printers have been used to produce photographic prints for quite some time now and, while there have been a lot of technological advancements, this one probably takes the cake. What is Chroma Optimizer? It is a clear coating which is applied onto prints when using the latest range of Canon professional photo printers. This coating creates images with deep black density and prevents bronzing and gloss differential, which have been ever-present in inkjet printing. These properties make it an invaluable tool in achieving the look you want for your prints. Bronzing As mentioned above, bronzing is a phenomenon which … Read the full article

Taking care of your camera – Part 5

Camera lens condensation

You bought your lens.  Now what? Just like spectacle lenses, camera lenses are fragile and subject to scratches, dents, cracks and other kind of damages. When buying your lens make sure you also buy a protective filter for it to serve as a shield. This filter will protect the lens against unpleasant experiences, thereby saving you a substantial repair bill, or worse – irreversible damage. More than just protection. Filters also help enhance images and give different effects to your final result. There are a number of different filters, the most popular being: Polarising filter Helps you increase colour saturation and reduces … Read the full article

16-bit colour processing

16-bit colour

If you’ve ever dabbled with photo editing software or tinkered with printer drivers, you have probably come across 16-bit colour processing. It sounds advanced and some would say that more bits must equal better quality, right? What is 16-bit colour processing? As we all know, digital data is made of ones and zeros and colours (like anything else) are described in a series of ones and zeros. The conventional JPEG photo will use 8-bit colour, meaning that each colour is referenced using a series of eight ones and zeros describing each channel (Red, Green and Blue). If you do the … Read the full article